This berry-flavored natural and effective toothpaste that kids will love is clinically proven to improve oral health. It's fluoride-free and safe to swallow. Made with real cranberry extract, known to block bacteria from adhering to little teeth and gums, it helps prevent plaque formation before it starts. The SLS-free formula contains calcium and phosphorous to promote strong, healthy teeth. No artificial colors, flavors, preservatives or sweeteners.

Ingredients: Glycerin, hydrated silica, xylitol, calcium sodium phosphosilicate, vaccinium macrocarpon (cranberry) fruit powder, aloe barbadensis leaf powder, chondrus crispus, stevia rebaudiana extract, sodium cocoyl glutamate, xanthan gum, silica, flavor*, lecithin, maltodextrin, mica, titanium dioxide, cochineal, *natural flavor.